Books

The Mind Within the Brain

The Mind Within the Brain by A. David Redish |  M80 Branding - Large

These are two of our favorite concepts from The Mind Within the Brain book presentation. One is conceptual while the other is a simple illustration. The illustrated cover came to us while cutting out some lighting gels for a separate project. In the process of overlapping the gels, it made a third color that articulated the way in which good and bad ideas might be in relationship with one another.